This course will help you to develop your foundational brand strategy, have a clear understanding of what sets your brand apart, how to communicate your brand's message effectively, and how to establish a strong and consistent brand identity that resonates with your target audience.

Enrollments starts in August 2023

Reserve your spot today.

  • 00 Days
  • 00 Hours
  • 00 Minutes
  • 00 Seconds

Key Focus Areas

  1. First Things First

  2. Beauty Brand Purpose

  3. Mission & Vision

  4. Guiding Principles

  5. Founder Story

  6. Brand Differentiation

  • 8 Key Focus Areas
  • Self-paced

The Course | $95

Get 8 carefully developed modules to take you through the steps you’ll need to build a strong foundation for your indie beauty brand. (Includes all course materials and worksheets.)
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Enhanced | $295

The Course + Email Support

Get the course plus 60 days of email support* from date of purchase for personalized assistance with worksheets, action items & business projects, as needed. (Limited to 30 spots.)
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Elevated | $750

The Course + Email + Advisory

Get the course and 60 days of email support* from date of purchase PLUS a 45-minute strategic advisory call. (Limited to 15 spots.)
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Extensive | $1995

The Course + Much More

Get the course and 90 days of email support* from date of purchase PLUS a 3-hour virtual strategic advisory session. (Limited to 5 spots.)
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* If multiple courses are purchased within the same time period, email support will be concurrent, not consecutively. For example, if you register for 2 Enhanced courses at the time, the email support will be for 2 months, not 4 months.